10 SaaS Content Marketing Ideas for Your SaaS Company
Incorporating SaaS content is vital for the long-term success and growth of your company. However, generating high-quality content that attracts and retains customers can be challenging. To help, we have compiled a list of 10 content ideas that can help your SaaS company drive organic growth.What is SaaS in Simple Terms?
SaaS stands for Software as a Service. It is a way of delivering software applications over the internet rather than having users download and install the software on their own devices. With SaaS, the software is hosted on remote servers, and users access it through a web browser or a dedicated application. Examples of Saas companies include Salesforce, Brand Moran, Zoom, and Hootsuite, among others.Best SaaS Content Marketing Ideas for Your Saas Company
Now, look at some b2b SaaS content marketing ideas with examples.1. Write Informative Blog Articles
Consumers want solutions, and the right information is the genesis of meaningful solutions. Many internet users browse web pages looking for useful and informative content. Blog articles provide one of the simplest and finest ways to communicate to potential consumers and leads about your products. Informative content paints a good picture of your product and backs up your social media campaign. Post consistently about your SaaS niche, and you will seamlessly attract more audiences. Here is an example from the Blue Jeans video conferencing platform
Blue Jeans informative blogs
2. Write How to Guides
You can also write guides about your product or service. Customer experience is critical, and it is your duty to provide and maintain high levels of customer experience. SaaS products often prove complex and probably give newbies a rough time. Furthermore, customers want to identify and get the products they need effortlessly. Therefore, adding how-to guides on SaaS blog topics can be the perfect dose for complex product-related issues. These guides should be written simply, clearly, and organized. You can reach out to SaaS growth agencies like Samodigital Agency for high-quality Saas content. You can take some inspiration from how Wondershare PDFelement does it.
PDFelement how-to articles
3. Leverage Questions and Surveys
Have you thought of answering frequently asked questions? People don’t like normal boring tactics. However, getting out of the box to leverage surveys, questions, and polls is one of the finest b2b SaaS content ideas. Questions and surveys provide insights into customers’ behavior and other critical information about your SaaS product. The beauty of these surveys and quizzes is that they are cheap, fast, accurate, flexible, and less biased.4. Publish Case Studies and Customer Success Stories
Consumers want to see the product working or at least be certain they are investing in something that solves their needs. Convincing a potential client about your SaaS product is not a plain sailing process. While there are several proven ways to market your product and convince buyers, one of the effortless methods is using case studies. Create a case study detailing how your SaaS product has impacted a customer. Find a loyal client and request important details on how your product brought a positive difference in their matrix. Remember, do not exaggerate the testimonial because clients might consider it a red flag. Here is how Salesforce is doing
Salesforce customer success Saas content example
5. Be Smart with Landing Pages
Landing pages are marketing pages that you are redirected to when you click an ad, link, or email. They are designed specifically for advertisement or marketing campaigns. Create a suitable, engaging, trustworthy, effective, and relevant landing page for your SaaS product. You can include a lead capture form and a clear call to action to capture visitors and their details easily. Nowadays, people use multiple landing pages for different products. This makes navigating and attracting the target audience to respective pages easy.6. Create SaaS Podcasts and Webinars
Podcasts and Webinars are extremely useful in marketing virtually all types of products, including SaaS. These are a series of downloadable videos about certain topics. Create SaaS podcasts and use the platform to communicate facts and figures about your product. Make the podcast entertaining, brief, and conversational. See how HootSuite hosts webinars on social media marketing
Hootsuite webinars
7. Use Comparison Posts
Comparisons posts compare your SaaS products in the same niche. With these comparisons, it is easier to read and understand the information presented. Use tabular formats to bring visualization home and make clients memorize the information. You can also make use of shareable infographics.8. Write Alternative Posts
Alternatives posts are a popular content marketing strategy for SaaS companies. They can help attract and engage potential customers searching for solutions to their business needs. Writing alternative articles lets you showcase your unique value proposition and differentiate yourself from the competition. It also helps your target audience make informed decisions about their software investments.9. Product updates and announcements
Last but not least, invest in writing about product updates and announcements. This kind of content keeps existing customers informed, attracts new customers, showcases innovation and expertise, and encourages engagement and feedback. Also, you can start writing product updates and announcements. Canva, the online design tool, is a good example of a SaaS company making use of product updates and announcements.
Canva product announcements
10. Try Informative e-books
Lastly, you can also create ebooks as one of your SaaS content marketing strategies. The beauty of e-books is that the target audience can easily access them on the same device. As a SaaS company, you can publish this informative technical e-book and use them to spread your message. Moreover, e-books are good lead generation tools, offering them as a free download in exchange for contact information. This allows the company to grow its email list and nurture leads through targeted email marketing campaigns. Additionally, e-books can help increase brand awareness and drive traffic to the company’s website.Wrapping up
In conclusion, these content ideas can grow your SaaS business organically. Have a content marketing strategy and start with content with ideas you can easily achieve as a company. You can create content internally or outsource to SaaS content writing experts like Samodigital Agency You can contact us if you want help with writing and creating SaaS content for your company at egline@samodigitalagency.com
How to use Social Media for Business
According to the Data Reportal Digital 2023 report, there are over 4.76 billion social media users out of 8 Billion people globally, and 10.55 million Kenyans are using social media. These people use social media to connect with friends, find information and discover products and services. If you are not using social media for business, you are missing out on a lot. Your business could benefit from this too. So, how should you use social media as a business? This article shows you how you can use social media for Business.7 Ways you can use Social Media for Business
Here are different ways you can use social media to grow your brand as a business.
1. Use social media for marketing
Social media can help you reach your target audience across the globe. You can use social media marketing to reach customers at every point of the marketing funnel. You can reach your target audience with the right social media content strategy, create compelling content, and carefully select social media platforms. With social media marketing, you need to understand your target audience, know the right platforms and be consistent. You also need to ensure that you engage your followers and be responsive.2. Use social media for Brand Building
Social media offers a great opportunity to create awareness of your brand. You can establish your business on certain platforms and grow your brand. How many brands have you known through social media? A number of them, right? This means you can also use social media to create awareness about your brand and build credibility, loyalty, and trust through the content that you post. Fill out your social media business profiles to provide clear descriptions and be consistent with our brand. Also, ensure you humanize your brand on social media and build a community. Make sure your content is up-to-date, catchy, entertaining, informative, or humorous so that you can stay on top of their minds.3. Use Social Media for Customer Service
You can also use social media as a communication channel to address customers' problems and queries. Most brands that have established social media presence are already using social media for customer service, crisis communication and brand reputation management. Brands such as Kenya Power and Lighting Company, Safaricom, and banks such as Cooperative Bank, and Absa, among others. You will even notice that brands on a platform like Twitter have a dedicated customer service account separate from their main account just to handle customer queries. Examples are Kenya Airways and Safaricom, just to mention a few.Dear Customer, DO NOT BE CONNED! Always confirm you are interacting with the official Kenya Airways channels. @KenyaAirways and Kenya Airways Support (@KQSupport) for Customer Care services. #CheckBeforeYouTrust pic.twitter.com/qZvqSn0Jz4
— Kenya Airways Support (@KQSupport) August 31, 2022
4. Use social media for sales
You can also use social media to increase sales as a business through advertising. With social media, you can do targeted advertising and reach the target audience cheaply compared to traditional methods. You can target customers per digital activities, demographics, interests and behaviours and boost sales Furthermore, you can also retarget customers using Facebook Pixel and LinkedIn Insight tag. You can also work with influencers and content creators who will help create awareness and influence their audiences to buy your products and services.5. Use Social Media for Social Listening
On social media, users share thoughts, media, and conversations. When you listen to and monitor these conversations over time, you will get a huge amount of data and insights. You will then use these insights garnered to improve your brand, products, services, and know brand sentiments. You can use social media listening tools like Brand Moran to gather all such insights. Other than you will learn about industry trends and brand advocates and bench your competitors6. Use Social Media To Prove ROI
If you are having challenges tracking and proving return on investment, then with social media, you can easily do it. Social media analytic tools have made it easier for marketers to prove ROI. You can use in-app analytic tools on social media platforms, Google Analytics, or invest on 3rd party social media analytic tools like Sprout Social, Keyhole, and Hootsuite.7. Use Social Media for Recruiting and Hiring
Last but least, social media can help you as a business find and hire the right candidate. It’s no longer a secret that companies and recruiters use social media platforms like LinkedIn to head-hunt and recruit potential candidates. On the other hand, since companies can share their companies cultures on social media, it becomes easier for candidates to learn about the company before the interview.Final Remarks
Social media is no longer just a platform where users connect. It has become a powerful tool for business. Businesses can use them to grow their brands, create awareness, and marketing, improve sales, and gain real-time customer feedback. You can also use social media for your business. If you need help setting up social media, growing your business or in house-social media training in Kenya and consultancy, don’t hesitate to contact me at egline@samodigitalagency.com. Also, follow us on social media for more discussions.
Practices to Detect and Eliminate Cyber Attacks Threats
Are you able to identify a cyber attacks? Cybercrime is more prevalent in today's digital world than ever before. And if you do business online or have private information stored in the cloud, then this comes with a risk that your confidential information could be accessed by a cyber-criminal. So, if you want to avoid this risk at all costs, Samodigital Agency shares the following article on how to identify and prevent cybercrime from happening to you.Cybercrime and why it is so prevalent these days
Cybercrime has existed for some time. However, it has escalated dramatically with the rise of remote work and our increasing reliance on automated systems. According to statistics, common cyber attack threats like ransomware escalated by 250% in 2021 with financial losses in the hundreds of millions of dollars.The different types of cyber attacks
It's important to know about the types of cyber attacks and how to counteract them. The most common cyber threats you're likely to encounter include:Malware
Malware is a type of harmful software that becomes embedded in your computer system. This usually happens as a result of clicking on a link that seems harmless enough at first. However, once installed, it gets to work obtaining confidential information by derailing normal sequences of events in your computer's system, leaving it more vulnerable than before.Phishing
Like malware, phishing typically happens as a result of clicking on a link that would seem like your everyday, usual email attachment. However, the goal of phishing is to obtain confidential log-in information such as private PINs or bank login details in an attempt to scam you of your money online.Man-in-the-middle attacks
Man-in-the-middle attacks are cyber attacks as subtle as they come. As the name suggests, man-in-the-middle attacks occur when information is intercepted while on route to the intended party. This confidential information is then forwarded to the wrong recipient, who then has access to your private information to do as they wish. These sorts of data breaches are particularly detrimental to businesses that manage large volumes of sensitive data. Public leaks of data could result in astronomical damages for the client as well as for the business itself. Examples of how a breach in security could negatively affect a business could include loss of revenue, major disruptions in productivity, and potential lawsuits even. This is all the more reason why it is essential to protect confidential data at all costs.Ways in which you can prevent cyberattacks
Although cyberattacks are rife nowadays, there are things you can do to protect your private information online such as installing antiviruses, maintaining the integrity of your wireless networks, being careful of the information you share on social media, protecting your passwords as well as making sure that you dispose of sensitive business data by clearing backed up data on all external devices. As your company grows, it will behoove you to work with dedicated IT professionals who can manage your cybersecurity, and quickly mitigate the effects of an attack or breach.Staying on top of suspicious activity
Prevention is better than cure when it comes to cybercrime. Furthermore, equipping yourself with the knowledge, tools, and information you need to put a halt to fraudulent activities right from the very beginning is vital. It helps to ensure you don't incur potentially huge financial losses that may be difficult to recover from.
Facebook Page vs Profile: Is it Better to Have a Facebook Page or Profile?
Facebook Page vs Profile: Is it Better to Have a Facebook Page or Profile?
Facebook allows anyone to create a Facebook page or personal profile. So, which one is better to have? If you have a business, it is always advisable to separate your personal profile from a Facebook page. When scrolling through a Facebook feed you will see posts from personal profiles who are friends, pages you have liked and even groups you have joined. A few weeks ago, a friend was venturing into photography and I received a friend request from a name that looked familiar. Looking through the profile, it was the brand name of his photography. This never sounded well for me and urged them to create a Facebook business page instead. Remember he already has a Facebook personal profile and is now creating another Facebook profile under his photography name. So, why have a Facebook page not a Facebook profile for business? First, we need to distinguish between a Facebook profile Facebook pageFacebook Profile
A Facebook Profile is your personal account on Facebook, where you tell people about yourself, add friends and share personal updates. A profile is what you first create when you sign up on Facebook by providing personal information and creating a password. With a Facebook profile, you can connect with friends, family, colleagues, and follow brands and organizations that are of interest.Importance of a Facebook Profile
- You will be able to create posts, share videos, photos
- You can share information and stories with your friends and family
- Like, follow and get updates on businesses and organisations that interest you
Facebook Page
A Facebook Page is your business's digital presence on Facebook that you create using your personal profile. A Page has tools to help you grow your business, connect with customers and see how people interact with it. With a Facebook business page, you add details of your website like contacts, website, services and get analytics. Facebook page is ideal for businesses, organisations, charities, public figures Previous Post: What is Doomscrolling and How To Avoid Doomscrolling?Why You Should Have a Facebook Business Page for your Brand or As A Brand
Imagine a brand like Nike sending you a friend request, or you sending a friend request to a company like Coca-Cola? You find it odd, right? Now, imagine how many friend requests those companies could be receiving if they created a Facebook profile instead of a Facebook page where their fans could just like and follow within a click! Tip?That is exactly why brands need a business page no matter how small your business is. Try and look at the future. Your fanbase, community or customers will grow over time. Here are other benefits of having a business page over a profileA facebook business page should be part of your social media strategy, not a replacement for your website Build your authority in Industry Own a website #websiteisimportant #websitedesign pic.twitter.com/ztqxeLh7D4
— Av (@GameSpells) April 24, 2021
Get A Wider Reach
With a Facebook page, you get an advantage of a wider reach on your posts. Page’s content is often public and Facebook users can search and view your content. When your followers share or comment on your page, their friends will get to see your posts. Some will be prompted to follow you back. Tip: When posting content on your page, add relevant trending hashtags within your industry so that you can get a wider reach. In 2020, Facebook Promoted the Use of Hashtags on Posts with a promise of Wider ReachUnlimited Follows/Likes
Unlike a Facebook profile that limits you to 5000 confirmed friends and 1000 friend requests in the queue, pages allow millions of people to follow your brand. You can invite friends to like your page and grow your community. Moreover, you can also manage your followers by banning disrespectful followers or muting insensitive words on your page.Target Your Market
The beauty of having a page is that you can market your page to a specific targeted audience. Also, you can boost posts to the targeted audience or lookalike audience. A lookalike audience is customers who are similar to your current audience. Moreover, with a targeted audience you can target people:- According to their interests, gender, age, location, behaviours and demographics
- That like your page
- Who like your page and their friends
- In your local area
A Cheap Way to Market and Advertise Your Brand
Facebook pages offer you an affordable way to advertise and market to your target market. Within less than $2 you can reach about 443-1.3k people per day with 68-195 engagements! Facebook promotions are affordable and allow you to target the right audience.
facebook page ad daily budget
Get Free Analytics
With a Facebook page, you will get free overview analytics and detailed insights into your posts. You will get insights on total page followers, organic followers, paid followers, daily page views, organic vs paid reach, page likes among others.
Another free detailed page insight you get on the Facebook page is the People insights. You can know your fans, followers, people engaged, people reached by age, gender, location and language. What a free useful insight!
facebook page people insights
You Can Schedule Posts
Sometimes you may have a busy schedule but you still want to engage your customers on Facebook. At times, you want to have your post published when most of your page followers are online but you will not be online then. Here is where the Facebook Schedule post feature comes in. You can schedule posts to any day and time, unlike a Facebook profile.You can allow other People to Manage your Page
Teamwork is paramount! A Facebook page allows you to add other people to manage your page such as comments, create ads and delete comments. You can assign your friends or your team with roles like editor, moderator, analyst, advertiser or a custom role.Conclusion
If you are a personal brand or have a brand, consider creating a Facebook page over a Facebook profile. Although you must have a Facebook profile to create a Facebook page, you have a Facebook and grow it. With a business page, you will enjoy a pool of privileges in marketing, get data insights and manage your community easily. For more tips on digital marketing, follow Egline Samoei on Twitter and LinkedIn
Definition of SaaS Content Marketing and Why You Need to Hire a SaaS content Writer
What is SaaS Content Marketing?
The term SaaS stands for Software as a Service. SaaS companies such as Google Apps, MailChimp, Salesforce, Zoom are transforming our lives, and people are looking for content about them and how to use them. This has been very evident during the Covid-19 pandemic that hit the world. In one way or another, you must have used a SaaS tool to enhance your communications or productivity while maintaining social distance. SaaS content marketing we can simply say it is marketing for SaaS tools. It could be use blogs, articles, guest posts, videos or any form of content that helps educate users about your product. With the SaaS content marketing you choose, you should show customers or users how the software will solve their problems; hence you need a SaaS content writer. Also Read: SaaS Content Marketing: 8 Effective Habits for Quality ContentWhy Hire a Saas Writer?
A SaaS writer will help you produce content for your blogs, guest post, and digital PR that clearly shows customers how the SaaS product will solve their problems and guide them on using the software. A great SaaS writer is one who understands your audience, customer journey, and your competitors. With great SaaS content, you will earn trust, credibility, increase conversions, and provide value to your customers. Therefore, it is vital to hire a SaaS writer who will help you curate content for your SaaS product and communicate the correct message to your target audience.Where to Get SaaS content Writers
In an era where remote working is the new norm, digital marketers and content creators are shifting to remote working. You can get freelance SaaS content writers through their websites, content mills, and even LinkedIn or other social media platforms. To cut the chase, hire Egline Samoei, a SaaS content writer who has vast experience in SaaS content writing. She has over eight years in content writing for SaaS, Platform as Service (PaaS), and Infrastructure as a Service (IaaS). Check her SaaS content writing portfolio, and feel free to shoot an email via egline@samodigitalagency.com.
How Social Media Consumption in Kenya looks Like in 2020
Kenya Social Media Statistics 2020 Social Media Usage in Kenya
How is social media consumption in Kenya in 2020?
If you are living it in this era, you must have used any form of social media, if not a majority of social media platforms. They are different social media platforms across the globe, with some that keep emerging. In Kenya, where there is an increase in internet connectivity and usage in mobile devices, we have seen brands and individuals use social media to interact and build online communities, among others. But how are Kenyans using social media in 2020? In this article, we look at social media consumption in Kenya in 2020.
What is Social Media?
Before we look at the social media statistics in Kenya in 2020, we must first define the term
social media. Social media can be plainly defined as tools or platforms that are internet-based that enables you to connect, communicate, interact, and share content instantly and efficiently. Some of the popular social media platforms include Facebook, Instagram, WhatsApp, TikTok, Twitter, Snapchat, YouTube, Pinterest, LinkedIn, to mention a few. Each social media has different usage and set of rules. In our next article we look at How Kenyans are Using Social Media. Keep checking on our blog for the next article.
What is the Average Daily time spent on Social Media?
The Global Webindex social media report shows that globally, digital consumers are now spending an average of 2 hours and 24 minutes per day on social networks and messaging apps. Now, narrowing it down to Kenya, the
SIMElab report shows that a vast majority ofKenyans spend more than 1 hour per day on social media. Share on X
.
At What Time Do Kenyans Spend Time on Social Media the Most?
A majority of Kenyans spend more time on social media at night and the evening with the least hours being in the morning. Share on X This data is crucial for you as a brand so that you can know when it is the best time to post your content on social media.
Times when Kenyans spend most time on social media 2020. Source: SIMElab report 2020
Also Read: India Bans 59 Chinese Apps including TikTok, UC Browser and ShareIT
An Overview of Top 7 Social Media Consumption in Kenya in 2020
According to the Kenya Social Media Landscape report, 2020 by USIU University SIMElab, the WhatsApp, Facebook, and YouTube are the most used social media platforms in Kenya.
Social media consumption in Kenya 2020. Source: SIMElab report
1. WhatsApp
The report shows that the most used social media in Kenya is WhatsApp. WhatsApp users in
Kenya amount to 89%, and it is most popular among people above 45 years. 54.5 percent of Male use WhatsApp compared to 45.4 % of females who use WhatsApp.
Daily Usage of WhatsApp by Kenyans
Looking at the report, it shows that 91% of WhatsApp users access the channel daily, with 8%accessing it weekly, while 1% use it less often. Moreover, more than 30% of Kenyans 1-2 hours on WhatsApp.
2. Facebook
Although
Facebook users in Kenya have declined by 6.8% in 2020, Facebook is still the
second most used social media in Kenya. The Facebook users in Kenya in 2020
amount to 81.7% according to the report. When it comes to usage by age, the
report shows that Facebook is the most preferred platform for between 36-45
years at 13.1 percent. As for the gender, Facebook is popular among Kenyan
males, with 55.3 using it compared to 44.6 of females.
Daily Usage of Facebook by Kenyans in 2020
From the report, we see that 77% of Facebook users access Facebook daily with 19% accessing it weekly, whereas 4% access it less often .31 % of Kenyan Facebook users spend between 30 minutes to 1 hour on Facebook.
Also Read: Check Out How Much Time You Spend on Facebook And Act Now!
3. YouTube
The third most used social media platform in Kenya is YouTube. Yes, YouTube. I am sure you must have subscribed to a channel of your favorite vlogger, and you pop in there to check what is new. According to the data, YouTube users in Kenya in 2020 are 58.4%,
with males dominating this platform at 56.8% and females at 43.2%. Notably, YouTube in Kenya is used for entertainment purposes.
Daily Usage of YouTube by Kenyans in 2020
As for YouTube, 67% of Kenyans use YouTube daily, 28% use it weekly, whereas 6% use it
less often. Also, 27% of Kenyan YouTube users use YouTube for about 30min to 1hour
4. Facebook Messenger
The fourth most used social media in Kenya is Facebook Messenger, a messaging platform
that is a product of Facebook. The Facebook Messenger users in Kenya are 37.4 %,
where 43.8% are female, and 56.2% are male. What sounds out on the social media
demographics of Facebook Messenger is that it is the most preferred social
media for Kenyans in Rural areas.
“A majority of Kenyans in the rural areas use Facebook Messenger (45.3%), (44.5%) and WhatsApp (44.2%), compared to a majority of urban residents who use TikTok (67.9%),
Vimeo (67.4%), and Pinterest (63.4%).” Stated in the report.
Daily Usage of Facebook Messenger by Kenyans in 2020
For people who prefer Facebook Messenger, the majority, which is 38%, use it for only less than 30 minutes. Also, 73% of Facebook Messenger use it daily, while 22% using weekly, and 5% use it less often.
5. Instagram
Instagram comes at the fifth position as the most used social media platform, with its
users being 37.3% almost tying with Facebook Messenger. Looking at Instagram by gender in Kenya, the data indicates that 55.1% of males use Instagram compared to 44.8%female.
Daily Usage of Instagram by Kenyans in 2020
67% of Kenyans use Instagram daily, 26% use it weekly, and 6% use it less often. Kenyan
Instagram users also show that the majority spend less than 1hour on Instagram
daily.
6. Twitter
Have you been
wondering about the number of Twitter users in Kenya 2020? Well, the report
shows that 34.4% of Kenyans use Twitter, and it is 6th most social
media in Kenya. Kenyans mainly use Twitter for Politics. Moreover, Twitter is actively used by Kenyans
between the 26-35 years, just like Skype and LinkedIn. Looking the gender, it is also male that dominates
Twitter at 59.5% compared to females at 40.4%.
Daily Usage of Twitter by Kenyans in 2020
The daily usage of Twitter is 68% of Kenyans, with 26% using it weekly a 6% using less
often. Kenyans spend less 1hour on Twitter daily.
7. Telegram
The last social media usage platform that we are going to discuss in this article is
Telegram. Telegram is the 7th most used social media in Kenya, with its users amounting to 15.5%. It is also mostly used by Kenyans between the age of 21-25 years. As for usage by gender, males dominate Telegram usage at 66.1% while female’s usage is at 33.8%.
Daily Usage of Twitter by Kenyans in 2020
Telegram is accessed daily by 55% of Kenyans, 29% access it weekly, and 15% access it less often. 38% access the platform less than 30 minutes per day
The other social media platforms in Kenya are Snapchat at 13.5%, LinkedIn at 9.1%, TikTok
8.8%, Skype 8.6%, Pinterest 6.0 % and Vimeo at 2.2%
India Bans 59 Chinese Apps including TikTok, UC Browser and ShareIT
For the last few days, we have seen big brands like CocaCola, Starbucks, Diageo, Unilever either pause ads or stop ads on Facebook as part of the 'Stop Hate for Profit' campaign. Now, the Indian government has banned 59 Chinese apps including the Popular TikTok, Shareit, UC Browser etc. apps citing privacy concerns
Their Ministry of Information and Technology has said that it "has received many complaints from various sources including several reports about the misuse of some mobile apps… for stealing and surreptitiously transmitting users' data in an unauthorized manner to servers which have locations outside India."
The list of 59 Chinese apps banned in India
Here's the complete list of the apps banned:
1. TikTok
2. Shareit
3. Kwai
4. UC Browser
5. Baidu map
6. Shein
7. Clash of Kings
8. DU battery saver
9. Helo
10. Likee
11. YouCam makeup
12. Mi Community
13. CM Browers
14. Virus Cleaner
15. APUS Browser
16. ROMWE
17. Club Factory
18. Newsdog
19. Beutry Plus
20. WeChat
21. UC News
22. QQ Mail
23. Weibo
24. Xender
25. QQ Music
26. QQ Newsfeed
27. Bigo Live
28. SelfieCity
29. Mail Master
30. Parallel Space
31. Mi Video Call – Xiaomi
32. WeSync
33. ES File Explorer
34. Viva Video – QU Video Inc
35. Meitu
36. Vigo Video
37. New Video Status
38. DU Recorder
39. Vault- Hide
40. Cache Cleaner DU App studio
41. DU Cleaner
42. DU Browser
43. Hago Play With New Friends
44. Cam Scanner
45. Clean Master – Cheetah Mobile
46. Wonder Camera
47. Photo Wonder
48. QQ Player
49. We Meet
50. Sweet Selfie
51. Baidu Translate
52. Vmate
53. QQ International
54. QQ Security Center
55. QQ Launcher
56. U Video
57. V fly Status Video
58. Mobile Legends
59. DU Privacy
TikTok demographics shows India is its biggest overseas market for TikTok. 43% of TikTok users are Indians, that is over 120 million active users. Moreover, Apps like ShareIT were enjoying an Indian market share of 200 million monthly active users. A browser app like UC browser had garnered up to 130 Million users.
Image source: economictimes.indiatimes.com
What is the impact of the ban?
Users will have to look for alternatives.
Job loss because the majority of the banned platforms have Indians as content creators.
I foresee a standoff between these two world's most populated countries
YouTube has "won" the war cause now there will be a shortage of videos.
