Situation
Arbortec is a UK leading manufacturer of chainsaw footwear and apparel. Arbortec was launching their Breatheflex Pro Legacy chainsaw protection in a denim style in United States. They had an opportunity to publish a semi-technical editorial in Tree Care Industry Magazine on their Breatheflex Pro Legacy product and they needed article.
Solution
By going through the guide and specifications of the new Arbotec Breatheflex Pro Legacy denim style clothing, we were able to come up with an article that matched the audience of Tree care Industry magazine. We treated the article as press release and the client was very happy with our work.